By Ari Berman, cross-posted from
Tom Dispatch
At a time when it’s become a cliché to say that Occupy
Wall Street has changed the nation’s political conversation -- drawing
long overdue attention to the struggles of the 99% -- electoral
politics and the 2012 presidential election have become almost
exclusively defined by the 1%. Or, to be more precise, the
.0000063%.
Those are the 196 individual donors who have provided nearly 80% of
the money raised by super PACs in 2011 by giving $100,000 or more each.
These political action committees, spawned by the Supreme Court’s 5-4
Citizens United decision
in January 2010, can raise unlimited amounts of money from individuals,
corporations, or unions for the purpose of supporting or opposing a
political candidate. In theory, super PACs are legally prohibited from
coordinating directly with a candidate, though in practice they’re just a
murkier extension of political campaigns, performing all the functions
of a traditional campaign without any of the corresponding
accountability.
If 2008 was the year of the
small donor,
when many political pundits (myself included) predicted that the
fusion of grassroots organizing and cyber-activism would transform how
campaigns were run, then 2012 is "
the year of the big donor,"
when a candidate is only as good as the amount of money in his super
PAC. “In this campaign, every candidate needs his own billionaires,”
wrote
Jane Mayer of
The New Yorker.
“This really is the selling of America,” claims former presidential
candidate and Democratic Party Chairman Howard Dean. “We’ve been sold
out by five justices thanks to the
Citizens United decision.”
In truth, our democracy was sold to the highest bidder long ago, but in
the 2012 election the explosion of super PACs has shifted the public’s
focus to the staggering inequality in our political system, just as the
Occupy movement shined a light on the gross inequity of the economy. The
two, of course, go hand in hand.
“We’re going to beat money power with people power,” Newt Gingrich
said after losing to Mitt Romney in Florida as January ended. The
walking embodiment of the lobbying-industrial complex, Gingrich made
that statement even though his candidacy is being propped up by a super
PAC funded by two $5 million donations from Las Vegas casino magnate
Sheldon Adelson. It might have been more amusing if the GOP
presidential primary weren’t a case study of a contest long on money and
short on participation.
The
Wesleyan Media Project
recently reported a 1600% increase in interest-group-sponsored TV ads
in this cycle as compared to the 2008 primaries. Florida has proven the
battle royal of the super PACs thus far. There, the pro-Romney super
PAC, Restore Our Future,
outspent
the pro-Gingrich super PAC, Winning Our Future, five to one. In the
last week of the campaign alone, Romney and his allies ran 13,000 TV ads
in Florida, compared to only 200 for Gingrich. Ninety-two percent of
the ads were negative in nature, with two-thirds attacking Gingrich,
who, ironically enough, had been a fervent advocate of the
Citizens United decision.
With the exception of Ron Paul’s underdog candidacy and Rick
Santorum’s upset victory in Iowa -- where he spent almost no money but
visited all of the state’s 99 counties -- the Republican candidates and
their allied super PACs have all but abandoned retail campaigning and
grassroots politicking. They have chosen instead to spend their war
chests on TV.
The
results can already be seen in the first primaries and caucuses: an
onslaught of money and a demobilized electorate. It’s undoubtedly no
coincidence that, when compared with 2008, turnout was down 25% in
Florida, and that, this time around, fewer Republicans have shown up in
every state that’s voted so far, except for South Carolina. According to
political scientists Stephen Ansolabehere and Shanto Iyengar, negative
TV ads contribute to “a political implosion of apathy and withdrawal.”
New York Times columnist Tim Egan has labeled the post-
Citizens United era “
your democracy on meth.”